Privacy Policy
A Legal Disclaimer
Last Updated: March 17, 2025
At Ecophilia Limited, we value your privacy and are committed to protecting your personal data. This Privacy Policy explains how we collect, use, and safeguard your information when you visit our website, place an order, or engage with our services. Our policy complies with UK GDPR, EU GDPR, and US state-level privacy laws such as the CCPA (California Consumer Privacy Act) and other applicable regulations.
1. Who We Are
Ecophilia Limited operates globally with offices and production facilities in:
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Hong Kong Headquarters: 7/F Gee Lok Industrial Building, 34 Hung To Road, Kowloon, Hong Kong.
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United Kingdom Office: Ecophilia Ltd, 71-75 Shelton Street, Covent Garden, London, WC2H 9JQ, United Kingdom.
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China Factory: 3rd Floor, Chuang Fu Gang, Ma Wu Road 1, Yuanshan Street, Longgang District, Shenzhen City, Guangdong Province.
For inquiries, contact us at: enquiry@ecophiliacon.com
2. Information We Collect
We collect personal and non-personal data when you interact with our website, including:
Personal Identification Information:
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Name, email address, phone number, shipping and billing address, and payment details (for order processing).
Non-Personal Identification Information:
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Browser type, IP address, and website activity (for analytics and site optimization).
Why We Collect This Data:
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To process and fulfill your orders.
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To communicate order updates and customer support.
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To improve our website and comply with legal obligations.
3. How We Use Your Information
We use your data for:
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Order Processing: Managing transactions, shipping, and customer service.
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Communication: Sending order updates, responding to inquiries, and customer support.
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Marketing (with consent): Sending promotional offers and newsletters.
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Legal Compliance: Fulfilling tax obligations and responding to legal requests.
4. Data Retention
We retain your data only as long as necessary, in compliance with applicable laws:
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Order records: Kept for 6 years for tax and legal compliance.
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Marketing data: Stored until you opt out.
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After these periods, your data is securely deleted or anonymized.
5. Sharing Your Information
We do not sell your personal data. However, we may share it with:
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Shipping carriers: To deliver your order.
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Payment processors: To facilitate secure payments.
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Legal authorities: If required by law.
All third-party providers must protect your data and use it only for the intended purpose.
As we operate internationally, your data may be transferred across borders. We ensure adequate safeguards, including Standard Contractual Clauses (SCCs), to protect your information.
We use cookies to enhance your shopping experience:
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Essential cookies: Required for site functionality.
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Analytics & marketing cookies: Used to improve website performance (requires consent).
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Managing cookies: Adjust your preferences via browser settings.
We do not sell your personal data. However, we may share it with:
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Shipping carriers: To deliver your order.
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Payment processors: To facilitate secure payments.
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Legal authorities: If required by law.
All third-party providers must protect your data and use it only for the intended purpose.
We retain your data only as long as necessary, in compliance with applicable laws:
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Order records: Kept for 6 years for tax and legal compliance.
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Marketing data: Stored until you opt out.
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After these periods, your data is securely deleted or anonymized.
6. Your Rights Under Data Protection Laws
UK/EU GDPR Rights:
You have the right to:
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Access: Request a copy of your personal data.
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Rectification: Correct inaccurate data.
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Erasure: Request data deletion (subject to legal exceptions).
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Restrict Processing: Limit how we use your data.
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Object: Opt-out of direct marketing.
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Data Portability: Request data transfer in a structured format.
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Withdraw Consent: Revoke consent for processing activities at any time.
US Privacy Laws (CCPA & Others):
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Right to Know: Request details about collected data.
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Right to Deletion: Request removal of personal data.
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Right to Opt-Out: (We do not sell personal data).
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Right to Correct: Request data corrections.
To exercise any of these rights, contact us at enquiry@ecophiliaco.com.
7. Cookies and Tracking Technologies
We use cookies to enhance your shopping experience:
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Essential cookies: Required for site functionality.
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Analytics & marketing cookies: Used to improve website performance (requires consent).
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Managing cookies: Adjust your preferences via browser settings.
8. Security of Your Information
We use encryption, secure payment gateways, and strict data access controls to safeguard your personal data. However, no online system is 100% secure—please protect your account credentials.
9. Cross-Border Data Transfers
As we operate internationally, your data may be transferred across borders. We ensure adequate safeguards, including Standard Contractual Clauses (SCCs), to protect your information.
10. Contact Us
If you have any questions or wish to exercise your data protection rights, contact us at:
Email: enquiry@ecophiliaco.com
Address: 7/F Gee Lok Industrial Building, 34 Hung To Road, Kowloon, Hong Kong.
11. Changes to This Privacy Policy
We may update this Privacy Policy periodically. Any changes will be posted with the "Last Updated" date. Please check this page regularly for updates.